Application's Rules Belgium Startup Awards

€

Application Fees

This fee ensures commitment and
covers the selection process organisation.

Selection Pitches

How to apply ?

All the applications received will be reviewed by a Startup Jury, made up of partner associations and key industry leaders, in order to determine the Finalists.
‍
Applicants will be invited to pitch their project in front of a Startup Jury. Location will be in one of the Tech Hubs (The Beacon, BeCentral, A6K, Wintercircus, …). The Finalists will be revealed afterwards.

Application format is a 10 slides standard presentation (see below).
To guarantee commitment, quality and cover operational costs a 50€ VAT excl./application fee is asked.

Apply now

Selection Pitches Criteria

🎯

Mission:
Clarity of purpose and relevance to a real-world challenge

💡

Innovation:
Uniqueness of the solution and technological differentiation

📈

Scalability:
‍Potential to grow rapidly beyond the Belgian market

💰

Financial Viability:
‍Soundness of the business model and path to profitability

🚀

Traction:
Demonstrated market validation, customers, and growth momentum

Format

PDF (Max 10 Slides)5 min Pitch10 min Q&ALanguage: English

The 10-Slide Content Guide

1Executive Summary

A crisp overview of your company: who you are, what you do, and why it matters. This is your hook — make it memorable in one sentence.

2Problem

Clearly define the pain point you are solving. Who suffers from it? How significant is the gap?

3Solution

Describe your product or service. How does it solve the problem? Show a screenshot, demo, or illustration.

4Market Size

TAM — Total Addressable Market globally.

SAM — The segment you can realistically target.

SOM — The realistic share you can capture in 3–5 years.

5Business Model

Revenue streams, pricing model, unit economics. Show a clear and scalable path to revenue.

6Traction

Customers, MRR/ARR, growth rate, partnerships, pilots, awards. Metrics speak louder than words.

7Competition

Use a 2x2 matrix or comparison table to position your solution honestly.

8Team

Founders and key team members — relevant experience and why you are the right team to solve this.

9Financials & Roadmap

Key financial projections for 2–3 years and your product/growth roadmap.

10Ask & Use of Funds

What are you asking for and how will you use it? Be specific: hiring, product, marketing.

450

€

Finalist Fees

This fee ensures commitment and
covers the selection process organisation.

Access to Masterclasses

Final Pitches

Access to 100k€ Live Pitch competition

2 Tickets for the Startup Day

Opportunity to win our amazing Prizes

Participate

The Nominees’ will pitch in front of a Category Industry Expert Jury, composed of industry experts in each category, in order to define the Winners and their rank (in particular gold, silver and bronze). These pitch sessions will happen in May: 15 minutes (5min presentation + 10min Q&A)

The announcement of the Winners’ rank (gold, silver and bronze) will take place during the Startup Day.

To guarantee commitment, quality and cover operational costs a 450 € VAT excl. fee is asked.

Participate now

Final Pitches Criteria + Online Public Votes

🎯

Mission and Purpose:
‍Assess the clarity and depth of the startup’s mission. Does it effectively communicate the core purpose and values of the company?

💡

Innovation:
Evaluate the degree of innovation the startup brings. This could involve novel approaches, technologies, or business models.

📈

Scalability:
‍Consider whether the startup’s model is scalable and viable in the long term. Assess its potential for growth and expansion.

💰

Financial Viability:
Evaluate the revenue model, funding sources, and financial projections to ensure a viable business model.

🚀

Traction & Growth
‍Has the company achieved significant market traction? (e.g., user growth, revenue, customer acquisition). Reach key milestones?

👥

Team and Leadership:
‍Evaluate the team’s experience, skills, leadership, and teamwork. Assess relevant industry experience, technical expertise, and track record.

🤝

Partnerships and Collaborations:
‍Evaluate the value of existing partnerships and potential for future collaborations. Assess access to distribution channels and integration potential.

🏆

Previous Achievements and Recognition:
‍Analyze significant milestones such as product launches, customer acquisition, and fundraising rounds. Evaluate awards, recognition, or media coverage.

🗳️

Online Public Vote:
‍An online form open for one week. Each startup collects as many unique votes as possible. The total score combines 8 jury criteria + this public vote.

Format

PDF (Max 10 Slides)5 min Pitch10 min Q&ALanguage: English

Content

Based on the application Slide deck.

Focused on the Case Study to relate to the industry:

Illustrate your tangible achievements, potential growth, scalability, innovation.

Application’s Rules

How to apply ?

Participate

Startup + Scale-up

A 3-step selection process:

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